A high-calorie Phoenix Bar with a bite taken out, held in one hand
4.9 from 390 reviews

High-Calorie Protein Bars for Endurance, Expeditions and Weight Gain Big energy. Small bar.

Up to 557 calories in a soft 120g oat bar. Vegan, gluten-free, and easy to get down when eating is hard.

Choose your flavours

Made in small batches in the UKShips to 21 countries

“A star of my South Pole food supply. Easy to eat, even at minus 45.”
Shaun W., South Pole expedition
In every bar
The 12-bar mixed pack, two of each flavour
4.9from 390 reviews

Phoenix Bars

High-calorie oat flapjack in six flavours. Mixed packs have the same number of every flavour.

  • Up to 557 calories
  • Up to 66g carbs
  • Up to 19g protein
  • Vegan · gluten-free
  • A meal's worth of energy in a 120g bar
  • Eat it on the move, or stir into hot water for porridge
  • Won't freeze or melt, with up to a 2-year shelf life
£5.25per barUnder £1 per 100 kcal

Mixed packs

12-bar mixed pack: two of each flavour, 6,462 calories

Or build your own mix £5.25 a bar

Vanilla552 calories
0
Chocolate533 calories
0
Salted Caramel529 calories
0
Ginger531 calories
0
Apple & Cinnamon529 calories
0
Cherry Bakewell557 calories
0
UK delivery in 1 to 4 working daysEstimated UK delivery. Shipping from £4.25.
Ships to 21 countriesEU from £8.99. Taxes paid at checkout, so nothing extra to pay on arrival.
James, founder of Flaming Phoenix
Packed by hand by James, the founderI pack every order and reply to every email myself.
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A bitten Phoenix Bar showing its soft oat texture

When eating is hard, every bite has to count.

Up to 557 calories in 120g

About 4.6 calories per gram, more than typical energy bars, protein bars or gels. More energy from less food.

Soft, not chalky

It's a pressed oat flapjack, so it breaks into chunks and stays soft at minus 45. It won't melt in desert heat either.

Not sickly sweet

Sweet gels and bars get hard to face after a few hours, so all six flavours are deliberately mild.

Easy to get down

Low volume and soft, so it's a smaller ask when you don't feel like eating. As one customer put it: “Low volume, not too sweet and easy to digest.”

Where customers have taken Phoenix Bars

  • The South Pole
  • Everest
  • Denali
  • Manaslu
  • Ama Dablam
  • Peak Lenin
  • The Himalayas
  • Marathon des Sables
  • Atlantic rows
  • Land's End to John o' Groats
  • The Lofoten Islands
  • Arctic ski tours
  • Iceland on foot
  • Dragon's Back
  • Coast to Coast
  • 200-mile ultras
  • Winter ultras
  • Fell rounds
  • Snowdon

Real places our customers have taken Phoenix Bars. Not affiliated with or endorsed by any event or organiser.

20,000+
bars shipped.

Hand-packed by James and sent to 21 countries. Here are a few of the places they ended up.

Shop the bars
Cyclist at John o' Groats holding a Phoenix Bar
Frank H.Land's End to John o' Groats
A climber holding a Phoenix Bar high on Denali
Rick W.Denali
An expedition member in goggles holding a Phoenix Bar
Polar expedition
A skier smiling on the slopes with a Phoenix Bar
Ski days
A Phoenix Bar held up in the Sahara
Marathon des Sables
Two rowers holding Phoenix Bars on their boat
Ocean rowing crew
A trail runner with a Phoenix Bar on a ridge
Trail ultras
A runner in the desert holding a Phoenix Bar
The Sahara
A cyclist with a Salted Caramel Phoenix Bar
Long days in the saddle

When to eat a high-calorie bar

Eat a few bites every hour or so. Soft and not too sweet, so it makes a change from another gel when your stomach is tired.

Ultra running fuel guide
A trail runner with a Phoenix Bar

How it stacks upPhoenix Bars vs energy bars, protein bars and gels

FeaturePhoenix BarEnergy barProtein barEnergy gel
Calories per servingUp to 557~250~200~100
Calories per gram4.63.83.51.4
Carbs and protein in one servingUp to 66g and 19gCarbs, little proteinProtein, fewer carbsCarbs only
Won't freeze or meltSomeSomeSome
Vegan and gluten-free, every flavourSomeSomeSome
Eat it, or stir it into porridgeNoNoNo

Phoenix figures as printed on our packs. Others are typical values for leading UK products in each category.

What's inside a Phoenix Bar

Gluten-free rolled oats

The base of every bar, between 26% and 32% of the recipe, and the reason it eats like a flapjack.

Soy and pea protein

Soy protein isolate and pea protein crisps give up to 19g of plant protein per bar.

Coconut and rapeseed oil

Fat carries more than twice the energy of carbs or protein, gram for gram. It's how up to 557 kcal fits into 120g.

Glucose syrup and sugar

Quick carbohydrate, and part of why the bar stays soft instead of drying out.

Real flavour

Dark chocolate drops, dried apple and cinnamon, ground ginger, and almonds in the Cherry Bakewell. No artificial sweeteners or colours.

Unwrapped Phoenix Bars showing the soft oat flapjack

Nutrition and ingredients, every flavour

Tap a flavour to see its nutrition label, ingredients and allergens.

VeganGluten-freePalm oil freeNo artificial sweetenersNo artificial coloursGMO free
552kcal in one 120g bar
Vanilla (Original)
66gcarbs
18gprotein
23gfat
Nutrition per 120g bar
Energy552 kcal
Fat23g
of which saturates11g
Carbohydrate66g
of which sugars29g
Fibre4.6g
Protein18g
Salt0.41g

Energy, carbs and protein as printed on the pack. Typical values. Full vitamin and mineral breakdown on request.

Ingredients: Vanilla (Original)

GF Rolled Oats (32%), Glucose Syrup (SULPHITES), Sugar, Coconut Oil, SOY Protein Isolate (7%), Pea Protein Crisps (6%) [Pea protein, Rice flour], Rapeseed Oil, GF Oat Flour, Glycerine, Plain Caramel [Glucose syrup, Water, Sugar], Natural Flavouring (1.3%), Antioxidant: Mixed Tocopherols (Vitamin E).

Allergens are in bold. Made in an environment that handles egg, gluten, milk, nuts, peanuts, sesame, soy and sulphites. May contain nuts, eggs, sesame, peanuts and milk.

Storage and shelf life

Up to a 2-year best-before date. Store somewhere cool and dry. The bar holds its texture in freezing and hot conditions, so it's fine in a pack, drop bag or kit box.

How to eat it

Eat it whole, break it into chunks for long days, or crumble it into hot water or milk for a quick porridge.

Built from 150 conversations

I'm James. I built a high-calorie bar after 150 conversations with ultra runners, expedition teams and people who find eating hard. Every bar still goes through my hands before it reaches yours.

  1. James at an event stand with a Phoenix Bar

    I asked 150 people

    Ultra runners, expedition leaders and people who find eating hard told me what their food got wrong.

  2. James at the factory holding a Phoenix Bar

    Three years on the recipe

    About 18 months of that went into keeping it soft at minus 45 without it melting in the heat.

  3. James giving a talk about fuelling

    Sharing what I learned

    Including a talk at a Marathon des Sables event. More than 50 MDS runners have used Phoenix Bars.

  4. James with bags of orders ready to post

    I still pack every order

    Every box is packed by hand before it goes out.

Phoenix Bars reviews: rated 4.9 out of 5 by 390 verified customers

Read every review
★★★★★

A star of my South Pole food supply. Easy to eat, even at minus 45.

Shaun W., South Pole expedition
★★★★★

Phoenix Bars pack a lot of calories into such a small bar, which makes it easier to eat during ultra marathons.

Amy E., 200-mile race
★★★★★

I lost my appetite for plenty of different types of food, but not Phoenix Bars.

Charlie N., Atlantic row
★★★★★

They fuel exceptionally well, cause no issues and reduce the amount of food I need to carry.

Philip, long fell runs
★★★★★

Having the bars helped to keep me energised even above 6,000m.

Tom H., Peak Lenin, 7,134m
★★★★★

I took 33 Phoenix Bars to climb Manaslu and they certainly helped.

Matt L., Manaslu, 8,163m

High-calorie protein bars, made in the UK

Phoenix Bars are high-calorie protein bars for days when you need more energy than normal food can easily give you. Each 120g bar has up to 557 calories, up to 66g of carbohydrate and up to 19g of plant protein, so it works as a compact meal bar on a long run, an expedition ration, or an easy snack between meals.

Many customers use them as high calorie bars for weight gain, when they want to put weight back on or hold it steady. Others keep them as high calorie protein snacks for days when their appetite is low, or as calorie-dense fuel for ultra marathons, climbs and ocean rows. Every flavour is vegan, gluten-free and palm oil free, and the bars are made in small batches in the UK.

If you have been comparing weight gain bars, protein bars for weight gain or other calorie bars, the big difference is size. Most top out at around 200 to 250 calories. A Phoenix Bar gives you up to 557, with carbs, fats and protein together, in one soft bar you can eat a few bites at a time or turn into an easy porridge.

Still comparing? See our guides to the best meal replacement bars in the UK, the best energy bars for weight gain, the highest-calorie bars in the UK and our list of high-calorie snacks.

Phoenix Bars questions, answered

What are Phoenix Bars?

Phoenix Bars are high-calorie nutrition bars designed to provide a compact, energy-dense food option for extreme endurance activities, expeditions, and situations where maintaining adequate calorie intake can be difficult.

How many calories are in a Phoenix Bar?

Each Phoenix Bar delivers up to 557 calories per bar, making it significantly more calorie-dense than standard energy bars or snacks.

Who are Phoenix Bars designed for?

Phoenix Bars are designed for ultra-endurance athletes, expedition teams, mountaineers and individuals seeking a high-calorie food option during periods of reduced appetite or unintended weight loss.

Are Phoenix Bars suitable for people with reduced appetite?

Phoenix Bars can be suitable for individuals looking to increase calorie intake when appetite is reduced, as they provide a large amount of energy in a small, soft, and easy-to-eat format. Our guide on high-calorie food when eating is difficult explains why calorie density matters when appetite is limited.

Are Phoenix Bars good for weight gain?

Each Phoenix Bar adds up to 557 calories in a small, soft, easy-to-eat format, which is why many customers use them as high calorie bars for weight gain when full meals are difficult or appetite is low. One bar between meals adds a meaningful share of a day's calorie target without filling you up before your next meal.

Are Phoenix Bars flapjacks?

Yes. Phoenix Bars are oat-based, high calorie flapjacks. The difference from a standard shop flapjack is the engineering: a full 120g bar carrying up to 557 calories, roughly twice the calories of a typical 65g flapjack, with up to 19g of protein and a recipe that will not freeze or melt.

How much protein is in a Phoenix Bar?

Up to 19g per bar, from soya and pea protein, alongside up to 66g of carbohydrate. Phoenix Bars are built calorie-first for total energy intake, so they carry more protein than a standard energy bar but are not a low-calorie protein bar.

Can I order Phoenix Bars in the Netherlands, France, or elsewhere in Europe?

Yes. Phoenix Bars ship across Europe, including the Netherlands, France, Belgium and Germany, and to Canada, Australia, New Zealand, Singapore and Hong Kong. EU orders arrive in 4-10 business days with all taxes and duties collected at checkout: we're IOSS-registered, so your parcel clears customs with nothing to pay on delivery and no courier handling fees. The total you see at checkout is the final price. Orders to Canada, Australia, New Zealand, Singapore and Hong Kong take 5-15 business days; any local import charges, where they apply, are payable on delivery under your country's rules. We do not ship to the USA yet. If you are in the US, email me at jfrost@flaming-phoenix.co.uk and I will tell you the moment it opens.

Fuel your next big effort

Most people start with the 12-bar mixed pack: two of every flavour, so you find your favourite.

Get the 12-bar pack