Our Unique Flapjacks

Introducing Phoenix Bars - specialised flapjacks meticulously crafted to fuel your toughest adventures and endurance challenges. Phoenix Bars possess all of the following unique and exciting features:

552-Calories: Each flapjack is extremely calorie-dense, delivering a substantial but compact 552 calories, packing as much energy as possible into each bite.

Highly Compact, Lightweight & Portable: Minimising the weight you need to carry, as well as helping to save space.

66g of Carbohydrates: Delivering an impactful combination of both fast and slow-release energy. 

Versatility: Each flapjack can be mixed with water (cold or hot) or milk to form a porridge or smoothie for a variety of consumption.

Easily Digestible: Vegan, gluten-free and GMO-free - optimising not only performance but also supporting your gut health and preventing heartburn.

Easy-To-Eat & Open: The Phoenix Bar's coconut oil base ensures that the bars effortlessly melt in your mouth, making them exceptionally convenient for on-the-go consumption.

Tasty Without Being Sickly Sweet: Lightly flavoured with vanilla for a balanced taste that isn’t sickly sweet, allowing you to consume these specialised flapjacks for extended periods without experiencing flavour and palate fatigue.

Climate-Resilient: The coconut oil base prevents the bars from freezing in cold climates and ensures they don’t melt in hot climates, making them ideal for diverse environmental conditions.

18g Protein: Promoting satiation and aiding recovery on the go.

Chopped into Chunks: Can be chopped into calorie-dense bite-sized pieces for easy snacking.

Made in the UK: Manufactured by a BRCGS certified manufacturer, ensuring the highest health, safety, and quality standards for Phoenix Bars.

Nutritionally Dense: Loaded with 8 different vitamins and minerals, including manganese and phosphorous, and powered by MCTs (medium-chain triglycerides) from coconut oil, delivering sustained energy and various health benefits.

Altitude Optimised: Phoenix Bars contain essential nutrients like iron, vitamin E, vitamin B1, and B7, addressing specific needs for maintaining health and performance at high altitudes. The bar's coconut oil base means that it also doesn't freeze as easily in colder climates.

Sustainable: Vegan, recyclable, ethically produced, palm oil-free, raw, and avoids freeze-drying.

Chopped into Chunks: Can be chopped into calorie-dense bite-sized pieces for easy snacking.

Gluten-Free: Crafted with certified gluten-free oats, Phoenix Bars are safe for those with gluten sensitivities, offering easy digestion without compromising on taste or performance.

Ready to Eat: No cooking or water required, embodying simplicity and nourishment on the move.

Long Shelf Life: Up to 1 year best-before date, guaranteeing freshness.


​***OCEAN ROWERS​​​***: Phoenix Bars can make up to 50% of your wet ration allocation for your rowing journey (Worlds Toughest Row).

Nutritional Information

Typical Values

Per 100g / Per Bar (120g)

Energy: 459kcal/552kcal

Fat: 19g/ 23g

of which saturates: 9.5g/ 11g

Carbohydrate: 55g / 66g

of which sugars: 24g / 29g

Fibre: 3.8g / 4.6g

Protein: 15g / 18g

Salt: 0.34g / 0.41g  

Vitamins & Minerals (%RI*)

(per 100g / per 120g)

Vitamin E: 2.0mg (17%) / 2.4mg (20%)

Vitamin B1 (Thiamine): 0.33mg (30%) / 0.4mg (36%)

Vitamin B7 (Biotin): 7.9ug (16%) / 9.5ug (19%)

Phosphorus: 251mg (36%) / 301mg (43%)

Iron: 4.0mg (29%) /4.8mg (34%)

Zinc: 1.9mg (19%) / 2.28mg (23%)

Copper: 0.34mg (34%) / 0.41mg (41%)

Manganese: 1.6mg (80%) / 1.9mg (96%)

Ingredients: Gluten Free Oats (32%), Glucose Syrup (Sulphites), Sugar, Coconut Oil, Soya Protein Isolate (7%), Pea Protein Crisp (6%) [Pea Protein, Rice Flour], Rapeseed Oil, Gluten Free Oat Flour, Emulsifier: Glycerol; Caramelised Sugar Syrup, Natural Vanilla Flavouring (1.3%), Antioxidant: Tocopherol-Rich Extract.

Allergy Advice: for allergens, see ingredients in bold. May contain nuts, peanuts and milk.

Affiliates

Rat Race Adventure Store: Rat Race is one of the world's leading providers of extreme ultra-endurance events and adventures. They facilitate some of the most unique events globally such as The Wall, Coast-to-Coast and Man vs. Mountain.

The Altitude Centre: The UK’s number 1 altitude training specialist and the go-to place for training for some of the world's most extreme challenges. Over the years, their clients have taken on the world's tallest peaks, set world records and won Olympic gold medals.

Base Camp Food: A specialist store which has years of experience and expertise supporting and supplying nutrition and equipment for some of the most extreme expeditions across the globe - such as the World's Toughest Row and the Marathon Des Sables.

Roxy Rowing Expeditions: Professionally organised and skippered rowing adventures by the world’s #1 in ocean rowing - Rannoch Adventure. Rowing an ocean is considered the ultimate physical and mental challenge over a prolonged period where the right nutrition is key to success.

Customer Reviews

Based on 136 reviews
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Ian Liddiatt
Awesome Product

I can guarantee these are great bars - easy to eat, tasty without being too strong, and loads of calories!! Used them on the Spine Sprint this weekend and they were awesome!!!

H
Hugo
Tested Thoroughly & Big Fan of Sustainability Efforts

Delighted to have come across these bars - planning to use for a multi-day ultra marathon as breakfast, with one or two spare for mid-race snacking. Have tested thoroughly and does trick in terms of nutrition, taste and (not) GI issues. Big fan of the quality/ethical ingredients, and appreciate the efforts made on sustainable packaging. And always try to support small independents doing their damnedest in a brutal market.

M
Mac Kennelly
Fantastic Product - Using them on the Spine Challenger South

I tried a Phoenix Bar at the end of a long run, as I wanted something to look forward to after spending several hours in knee deep bog and I wasn’t disappointed! It's a fantastic product and I will be taking the rest that I’ve ordered on The Spine Challenger South this weekend!

M
Millie Frith
Love them!

I ordered Phoenix Bars for my Dad and I as we are preparing for the Yukon - and we both loved them. Phoenix Bars meant we saved weight and space in what we carried and that we also could eat less as they are so nutritionally dense.

Frustratingly, we have had to postpone participating in the Yukon but I am very keen to order Phoenix Bars for my future challenges, such as longer training runs and future ocean rows.

N
Ned Helyar
My New Go-To

As a Mountain Leader and expedition guide, I've eaten my fair share of foods aimed at endurance athletes and outdoor enthusiasts. The Phoenix Bar is a genuine game changer. Lightweight, calorie dense, incredibly tasty and sustainable - It's now my go-to for all future adventures. On top of these qualities, the fact that it's vegan and gluten free also makes it an ideal emergency snack to bring with me when I'm guiding people who might have specific dietary requirements.