Our Unique Flapjacks

Introducing Phoenix Bars - specialised flapjacks meticulously crafted to fuel your toughest adventures and endurance challenges. Phoenix Bars possess all of the following unique and exciting features:

552-Calories: Each flapjack is extremely calorie-dense, delivering a substantial but compact 552 calories, packing as much energy as possible into each bite.

Highly Compact, Lightweight & Portable: Minimising the weight you need to carry, as well as helping to save space.

66g of Carbohydrates: Delivering an impactful combination of both fast and slow-release energy. 

Versatility: Each flapjack can be mixed with water (cold or hot) or milk to form a porridge or smoothie for a variety of consumption.

Easily Digestible: Vegan, gluten-free and GMO-free - optimising not only performance but also supporting your gut health and preventing heartburn.

Easy-To-Eat & Open: The Phoenix Bar's coconut oil base ensures that the bars effortlessly melt in your mouth, making them exceptionally convenient for on-the-go consumption.

Tasty Without Being Sickly Sweet: Lightly flavoured with vanilla for a balanced taste that isn’t sickly sweet, allowing you to consume these specialised flapjacks for extended periods without experiencing flavour and palate fatigue.

Climate-Resilient: The coconut oil base prevents the bars from freezing in cold climates and ensures they don’t melt in hot climates, making them ideal for diverse environmental conditions.

18g Protein: Promoting satiation and aiding recovery on the go.

Made in the UK: Manufactured by a BRCGS certified manufacturer, ensuring the highest health, safety, and quality standards for Phoenix Bars.

Nutritionally Dense: Loaded with 8 different vitamins and minerals, including manganese and phosphorous, supporting both energy and overall health.

Altitude Optimised: Phoenix Bars contain essential nutrients like iron, vitamin E, vitamin B1, and B7, addressing specific needs for maintaining health and performance at high altitudes. The bar's coconut oil base means that it also doesn't freeze as easily in colder climates.

Sustainable: Vegan, recyclable, ethically produced, palm oil-free, raw, and avoids freeze-drying.

Chopped into Chunks: Can be chopped into calorie-dense bite-sized pieces for easy snacking.

Gluten-Free: Crafted with certified gluten-free oats, Phoenix Bars are safe for those with gluten sensitivities, offering easy digestion without compromising on taste or performance.

Ready to Eat: No cooking or water required, embodying simplicity and nourishment on the move.

Long Shelf Life: Up to 1 year best-before date, guaranteeing freshness.


​***OCEAN ROWERS​​​***: Phoenix Bars can make up to 50% of your wet ration allocation for your rowing journey (Worlds Toughest Row).

Nutritional Information

Typical Values

Per 100g / Per Bar (120g)

Energy: 459kcal/552kcal

Fat: 19g/ 23g

of which saturates: 9.5g/ 11g

Carbohydrate: 55g / 66g

of which sugars: 24g / 29g

Fibre: 3.8g / 4.6g

Protein: 15g / 18g

Salt: 0.34g / 0.41g  

Vitamins & Minerals (%RI*)

(per 100g / per 120g)

Vitamin E: 2.0mg (17%) / 2.4mg (20%)

Vitamin B1 (Thiamine): 0.33mg (30%) / 0.4mg (36%)

Vitamin B7 (Biotin): 7.9ug (16%) / 9.5ug (19%)

Phosphorus: 251mg (36%) / 301mg (43%)

Iron: 4.0mg (29%) /4.8mg (34%)

Zinc: 1.9mg (19%) / 2.28mg (23%)

Copper: 0.34mg (34%) / 0.41mg (41%)

Manganese: 1.6mg (80%) / 1.9mg (96%)

Ingredients: Gluten Free Oats (32%), Glucose Syrup (Sulphites), Sugar, Coconut Oil, Soya Protein Isolate (7%), Pea Protein Crisp (6%) [Pea Protein, Rice Flour, Rice Starch], Rapeseed Oil, Gluten Free Oat Flour, Emulsifier: Glycerol; Caramelised Sugar Syrup, Natural Vanilla Flavouring (1.3%), Antioxidant: Tocopherol-Rich Extract.

Allergy Advice: for allergens, see ingredients in bold. May contain nuts, peanuts and milk.

Affiliates

Rat Race Adventure Store: Rat Race is one of the world's leading providers of extreme ultra-endurance events and adventures. They facilitate some of the most unique events globally such as The Wall, Coast-to-Coast and Man vs. Mountain.

The Altitude Centre: The UK’s number 1 altitude training specialist and the go-to place for training for some of the world's most extreme challenges. Over the years, their clients have taken on the world's tallest peaks, set world records and won Olympic gold medals.

Base Camp Food: A specialist store which has years of experience and expertise supporting and supplying nutrition and equipment for some of the most extreme expeditions across the globe - such as the World's Toughest Row and the Marathon Des Sables.

Roxy Rowing Expeditions: Professionally organised and skippered rowing adventures by the world’s #1 in ocean rowing - Rannoch Adventure. Rowing an ocean is considered the ultimate physical and mental challenge over a prolonged period where the right nutrition is key to success.

Customer Reviews

Based on 117 reviews
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Ed Trafford
High-Calorie, Very Lightweight

I purchased Phoenix Bars for my 24-hour run as they are very lightweight, as well as being high in calories, and I thought they were a great product.

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Caroline Loach
Re-ordered Immediately

I bought a Phoenix Bar at the Druid's and it was light, high calorie and protein, gluten-free, vegan and made in the UK. They are a bit different as they melt quickly if you have a glug of water with them and are not sickly sweet like many products. I would have benefitted more from it if I had not lost it in one of my race vest pockets but on the plus side, I had half left for day two. I ordered some more very soon after the event and am definitely going to continue to use them

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Anonymous
Moreish

I've been looking forward to trying these for a while and I have to say they were incredibly tasty and very moreish - without being sickly sweet.

I can't believe how many calories, carbs and protein are in these small flapjacks. Highly recommend.

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Dani Beckett
Fuelled my MDS Jordan - Great Product

I ate Phoenix Bars for lunch during MDS Jordan. They were easy to use whilst still being able to move forward. I didn't want to have food which would force me to stop to eat. I also liked that I could just have a bite when I needed and it stored well in my pocket. They were also great at making me not feel hungry and they made me feel like I had plenty of energy.

I have another similar event planned for the future and I would pick Phoenix Bars as my first choice and I would recommend them to others. It's a great product.

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Jodi Brown
Best Thing I've Used On Longer Runs

I bought these for the first time at Gert Lush Events: The Berkeley Marathons. I can say they are, most certainly, the best thing I’ve used to help with my (pretty shocking) track record of taking on fuel and nutrition during longer runs.

I love the fact they’re made with coconut oil as the buttery taste of usual flapjacks sets my ultra-nausea into hyperdrive. They cut up easily into little cubes that live in a ziplock bag in easy reach in my run vest. Every 20 mins or so, my nutrition alarm goes off on my Garmin and I pop a cube or two into my mouth.

My tummy likes them, they help me keep my energy up and I actually enjoy enjoy eating them!
I recommend wholeheartedly 💚